Portfolio /Campanii de comunicare
Natakhtari – Summer Visual Campaign
We created a social media content campaign, managing the entire process from concept and art direction to styling, product photography, and post-production.
Project
Natakhtari – Summer Visual Campaign
Category
Campanii de comunicare
For Natakhtari, we developed a visual campaign inspired by summer atmosphere, vibrant colors, and moments shared with friends. The concept highlighted the product range in a fresh, natural setting aligned with the lifestyle of the brand’s audience.
The Berlizzo team managed the entire production process, including creative direction, moodboard development, location selection, décor and prop preparation, product styling, and model coordination. We produced both product photography and lifestyle imagery, creating a consistent and recognizable visual identity.
The materials were selected, edited, and adapted for various social media formats, including posts, stories, and campaign assets. The result was a series of bright and dynamic visuals that showcased the products while conveying Natakhtari’s relaxed, authentic, and energetic character.
Project materials